Everyone loves cookies. Foodies or non-foodies, everyone agrees that chocolate chip cookies make the perfect snack.
People love cookies so much that the global cookie market is valued at $32 billion.
If you are passionate about baking cookies, starting a cookie business can be a lucrative opportunity.
To start your own cookie business, all you need is a bit of creativity and time to make magic in the kitchen.
Below are the steps you need to take to make all of your cookie business dreams come true.
Create The Business Plan
A great business plan will answer the questions of who, what, where, and why. To create a successful plan, you need to understand your target market and what customers want.
You’ll also need to think about how much it will cost you to produce your products and services as well as how you’ll be able to generate steady revenue.
That being said, if you are still wondering how to start a cookie business effectively, take a look at some business plans as an examples as they contain everything you need to know.
The plan covers all the points from marketing to the summary of your business ideas.
In the future, you can use this piece of paper to lure in investors and make your grand business ideas come to fruition.
Choose The Right Name
The name you choose for your business is a key factor in its success. However, the name you have in mind might not be available, so your best course of action is to open your local filling agency’s website where you can find a name checker tool.
When it comes to naming your business, you can include the whole family in the process.
Ask your loved ones what they think you should name your business and after that, check whether it is available.
If it is, consider trademarking it as soon as possible so that no one else takes it from you.
Register Your Business
Registering as a sole proprietorship business will allow you a lot of freedom. However, if the business fails, you will be liable in the event of a lawsuit or other legal proceedings.
The reason for this is that both you and your business will be treated as one entity.
If you want to protect yourself from this type of situation, your best course of action is to register your business as an LLC.
This is a pricer option but well worth it if you want to remain protected. If you register as an LLC, you and your business will be viewed as separate entities.
This type of legal structure is the most beloved among startups and small businesses.
Obtain All The Right Permits
Before you start establishing your business, make sure to check the local licensing and tax requirements.
Different states have different rules regarding food businesses. So, before you decide to open a shop, consult a lawyer and check together whether you need to obtain some mandatory permits before you begin baking.
Calculate The Expenses
Baking cookies can get expensive. You will have to pay for electric bills, equipment, quality ingredients, permits, and so on.
So before you put your cookies up for sale, calculate how much you are going to price your cookies.
Bear in mind that you are also spending time baking cookies so that should also be included in the price. That being said, make sure that your cookie prices are accessible to everyone.
In addition to that, consider branching out and baking other products and not just cookies. This will help you grow in the market and generate more profit.
To boost your chances, consider hiring an expert digital marketing agency that will help you grow.
Utilize Social Media
If you are not prepared to make the leap and invest in huge marketing campaigns for your brand, social media is always there.
Marketing via social media channels is cost-effective and incredibly efficient. You can reach out to other cookie lovers in style and even sell your products there.
It might be a good idea to set up a website where your prospects can inform themselves about your products and get in touch with you for orders.
Bottom Line
Starting a passion project such as a cookie business can be extremely rewarding.
At the start, you might think that success is very difficult to achieve. But with the guide we compiled for you above, you can rest assured that success is just waiting in the wings.
